PreCrast: Shaping the Future of Music
As an incubator label, we offer more than traditional label services. PreCrast was born in North America with a focus on discovering and nurturing new-generation artists. Through structured artist development programs, we build two-way pathways between creativity and the market, unlocking long-term potential for musicians.
As a 3.0-era label, we grow together with artists, giving support in their creative direction, live performance development, and global promotion. Our goal is to help artists expand their possibilities and shape a sustainable future.
At PreCrast, we don’t just adapt to change — we work hand-in-hand with artists to explore new frontiers.
Our Mission: Empowering Artists with Data and Technology
We are dedicated to connecting creation with the market. By participating deeply in content strategy, touring execution, and international campaigns, we equip artists with the tools and vision to thrive in a rapidly shifting industry.
Our Vision: Redefining the Motion of Music
At PreCrast, we are not just keeping up with the digital era – we are redefining it. From seamless music distribution to curating impactful live experiences, we provide the foundation for artists to grow their brand, realize their creative ambition, and make a lasting impact.
Join us, unleash your potential with PreCrast, and let’s pioneer the future of music together.